Friday, December 6, 2013

Business Marketing

Business marketing is the marketing of goods and services to individuals and organizations for purposes other than personal consumption.

Most Apple products are versatile, therefore they can used for personal or business purposes. Products like the iPhone, iPad, and Mac are all examples of consumer and business products. With Apple's up-to-date technology and innovative apps, it is able to handle whatever business you are running.

The iOS, which is the core for every iPhone and iPad product (shown above), is designed to deliver everything business users need to do their best wherever they are. Also the apps that are available in the iOS's app store, giver users to create, communicate and collaborate from anywhere.

Although Apple does not entirely target those who purchase there products only for business purposes, they do have a section in there Apple website that displays information on products based on business use. Also, Apple does not exclude these people from there T.V. ads, instead they portray as an every-day user as seen in the video below.


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